Our tradition
In Borgo SS. Apostoli, in the very heart of the centre of Florence, glitters Gold Ally. Among the narrow lanes where the history of art was written, alongside the workshops where the young Donatello, Botticelli and Brunelleschi worked in the sixteenth century… Gold Alley selects, designs, produces and sells the jewellery of this millennium. In the rooms where we can still feel the influence of the past, the new generations dream up the forthcoming stylistic trends.
